Mission Statement:
Our agency is committed to revolutionizing digital and mobile customer experiences by harnessing the power of hyper-personalization. We pride ourselves on delivering innovative solutions that drive exceptional adoption, engagement, and conversion rates for our valued clients.
At the core of our approach is the belief that every individual deserves a truly unique and customized mobile experience. Through cutting-edge technologies and data-driven strategies, we strive to create digital interactions that resonate with consumers on a deeply personal level. By tailoring mobile experiences to their specific needs, preferences, and behaviors, we unlock new realms of customer satisfaction and loyalty.
But our mission goes beyond business success. We are firm believers in the power of philanthropy and the importance of giving back. As an agency, we actively seek opportunities to support charitable initiatives and social causes that make a positive impact on society. We understand that true success lies not just in financial gains, but in creating a sustainable and inclusive world for all.
Together, we are dedicated to transforming the digital landscape, one hyper-personalized mobile experience at a time. Our passion for innovation, commitment to excellence, and unwavering belief in philanthropy set us apart as a leading force in the industry. Join us on this exciting journey as we redefine the possibilities of the customer experience, while making a difference in the world we share.
Meet the Team
Michael Hatton
Founder
Michael is a seasoned executive with over 25 years of expertise in software and SaaS product management, enterprise sales, go-to-market strategies, and product creation. With a strong background in leading teams and driving innovation both at enterprise-level companies and startups, Michael's experience spans various technology domains including eCommerce, Marketing, B2B Integration, Supply Chain, and Order Management & Orchestration. He has a proven track record of successfully incubating and launching products in these areas, leveraging his deep understanding of market dynamics and customer needs. Michael's strategic insights, coupled with his strong leadership skills, make him a valuable asset in driving business growth and delivering impactful software solutions.
Hal Barber
What Am I?
Hal is a seasoned advertising professional with a wealth of experience across various facets of the industry. With a background as an award-winning creative, Hal co-founded Barber Warren, setting the standards for creative excellence and innovation within the agency's product. Prior to founding Barber Warren, Hal played a pivotal role in leading global creative efforts for Amway/Nutrilite, where he spearheaded campaigns that revitalized brands and drove significant market share growth.
In addition to his creative achievements, Hal has demonstrated his prowess in strategic planning, media buying, and campaign development for notable clients such as Aruba, Coca-Cola, Quikrete, Crown & Caliber, and TVA. His comprehensive understanding of the advertising landscape has allowed him to craft captivating campaigns that resonate with audiences and drive results.
At Barber Warren, Hal champions a culture of creativity and innovation, instilling the belief that creativity is not confined to a single department but permeates every aspect of the agency's work.